Facebook recently announced that they want to connect the world through their platform's groups and communities. I still believe having a Business Page is essential to your marketing efforts (it is one of the ways people research to learn more about you.) I also believe that creating a group (or groups) will be a smart marketing effort.
Here are some groups you might think about creating:
- A VIP group that has first access via social media to new products and services
- An Advisory Board group that gives their opinion on new vendors, products, and services
- Temporary groups that you use to pre-sale your programs via Facebook Live videos
Creating a Group under your page means you can act in the group as your Business Page and protect your personal privacy because you no longer have to be a "person" in your group.
Watch this video to see how you can start a group for your page. The video should show below - but if it is not - https://screencast-o-matic.com/u/fbw/FacebookGroupForPages
Did you like the video on this page? This is an example of what I create for my Online Marketing GPS Community. Learn more on this page.
I would love to have you as a part of my community!